Andrew Ballard

Andrew began professionally presenting in 1983. He is a prized keynote and TEDx speaker, and trainer. He has presented to tens of thousands of business professionals across the country through over 500 events. Ballard has an engaging speaking style and his talks are always well attended.

He has a variety of topics on Growing and Leaning an Enterprise, and on Accelerating Revenue Generation. He often customizes content based on client needs and objectives. Ballard is also a seasoned retreat facilitator.

His most popular talk is: The Four Secrets to Growing Your Business

Overview:

Most marketing dollars do not deliver a positive return on investment. That does not mean that the function of marketing is flawed; rather, that most organizations and management teams don’t know how to effectively develop, position and promote their unique value proposition.

During this interactive session, attendees will discover the four secret weapons of research-based revenue acceleration. Executives and marketing professionals will come away with the knowledge to develop a growth program that can significantly improve results from their marketing investments.

Learning Objectives:

• How to define the most responsive and profitable market niche
• How to craft key messages based on “voice of the customer” data
• How to select the most cost effective communication channels
• How to determine the best timing and scheduling of promotion
• How to apply learning’s to develop and implement a growth program

I could tell how inspired our sales reps were by how many approached Andrew after his presentation. I didn’t think they were going to let him leave the building.

~ Lisa Carlson, District Sales Manager, Verizon Super Pages

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